Feb 24, 2020
Hiring for Your “Why” and Not Just the Job
When you hire for your “why” you end up getting an employee who is fired up to help you with your mission. When you hire for the job you get someone who is there for a paycheck. Which type of employee would you prefer?
The Local Small Business Coach Podcast is...
Feb 20, 2020
Gross Profit vs Net Profit
Do you know the difference between your gross profit and your net profit? Keep in mind, Sales – COGs – Expenses = Net Profit. Your Gross Profit is before your expenses. Make sure you keep this in mind before you start counting the money you’ve “made”. Net profit is the true measure...
Feb 17, 2020
If You Confuse You Lose
Are You Confusing Your Customers or Clients? If you are giving them way too many options, then you are! Don’t believe me? Think about what happens when someone asks you where you want to go to eat. Too many options cause you not to want to pick something, but given 3 options, you pick quickly....
Feb 13, 2020
Your Accountant is Your Business Partner - Start Using Them!
If you have or use an accountant or bookkeeper then you want to make sure you are using them to your advantage. Don’t just take what they give you and toss it on the desk. Open it up and sit down with them to understand what your numbers are telling you....
Feb 10, 2020
Why Every Local Small Business Owner Should Read the eMyth Revisited
Why is the eMyth Revisited the #1 book recommended for small business owners? What nuggets are inside that will help you take your business to the next level? In this episode we will take a look at working “on” your business vs just “in”, we...